<p class="wp-block-paragraph">Every year, <strong><a href="https://www.countryradioseminar.com/">Country Radio Seminar (CRS)</a></strong> sets the tone for the next wave of country music dominance, and if history tells us anything, the artists getting prime stage time at this year’s event are the ones about to take over your playlists, airwaves, and headlines.</p>



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<p class="wp-block-paragraph">With <strong>major record labels strategically showcasing their biggest bets</strong>, CRS 2025 is giving us a clear look at <strong>who’s about to break big, who’s getting a resurgence, and who’s positioning themselves as country’s next superstars</strong>. Here’s who you need to have on your radar for the next 12 months.</p>



<h2 class="wp-block-heading">Big Machine: Last Minute Line-Up</h2>



<p class="wp-block-paragraph">Country Radio Seminar (CRS) is thrilled to announce the talent lineup for the <strong>Big Machine Label Group </strong>Luncheon, scheduled for <strong>Friday, February 21, 2025</strong>. This year’s luncheon will feature outstanding performances from <strong>Rascal Flatts</strong>, <strong>Riley Green</strong>, <strong><a title="Jackson Dean" href="https://countrymusicontour.com/tour-dates-jackson-dean/">Jackson Dean</a></strong>, <strong>Mackenzie Carpenter</strong>, <strong>Preston Cooper</strong>, <strong>Chase McDaniel</strong>,<strong> Greylan James, Chris Janson</strong>, <strong>Caroline Jones</strong>, <strong>Shaylen</strong>, and <strong>Jack Wharff and The Tobacco Flatts</strong>, making it one of the most anticipated events of CRS 2025.</p>



<h3 class="wp-block-heading"><strong>UMG at The Ryman: The Power Players and Rising Stars</strong></h3>



<p class="wp-block-paragraph">Universal Music Group is bringing out <strong>a stacked mix of legacy acts and fresh faces</strong> at their <strong>Team UMG at The <a title="Ryman" href="https://ticketmaster.evyy.net/c/1224809/264167/4272?subId1=WPScmnbRyman&u=https%3A%2F%2Fwww.ticketmaster.com%2Fryman-auditorium-tickets-nashville%2Fvenue%2F221356&partnerpropertyid=5213910&MediaPartnerPropertyId=5213910">Ryman</a></strong> luncheon. Expect <strong><a title="Dierks Bentley" href="https://countrymusicontour.com/dierks-bentley-concert-tour-dates/">Dierks Bentley</a>, <a title="Brothers Osborne" href="https://countrymusicontour.com/tour-dates-brothers-osborne/">Brothers Osborne</a>, <a title="Luke Bryan" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSLukeBryan/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fluke-bryan-tickets%2F">Luke Bryan</a>, <a title="Jordan Davis" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSJDavis/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fjordan+davis-tickets%2F">Jordan Davis</a>, <a title="Eric Church" href="https://countrymusicontour.com/eric-church-tour-dates/">Eric Church</a>, <a title="Vince Gill" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSVinceG/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fvince-gill-tickets%2F">Vince Gill</a>, <a title="Tyler Hubbard" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSTHubbard/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Ftyler-hubbard-tickets%2F">Tyler Hubbard</a>, <a title="Parker McCollum" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSPMcCollum/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fparker-mccollum-tickets%2F">Parker McCollum</a>, <a title="Brad Paisley" href="https://ticketmaster.evyy.net/c/1224809/264167/4272?subId1=WPScmnbBPaisley&u=https%3A%2F%2Fwww.ticketmaster.com%2Fbrad-paisley-tickets%2Fartist%2F714837&partnerpropertyid=5213910&MediaPartnerPropertyId=5213910">Brad Paisley</a>, Jon Pardi, and Josh Ross</strong> to continue dominating stadiums and radio.</p>



<p class="wp-block-paragraph">But keep a sharp eye on <strong>Carter Faith, Belle Frantz, Bryce Leatherwood, Vincent Mason, Crowe Boys, and Tucker Wetmore</strong>—if UMG is giving them prime CRS real estate, expect major marketing pushes, single releases, and breakout moments ahead.</p>



<figure class="wp-block-image size-large"><img src="https://countrymusicnewsblog.com/wp-content/uploads/CRS-UMG-1024x576.jpg" alt="" class="wp-image-41712"/></figure>



<h3 class="wp-block-heading"><strong>Warner Music Nashville’s Ones to Watch</strong></h3>



<p class="wp-block-paragraph">Warner is going all-in on <strong><a title="Gavin Adcock" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSGAdcock/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fgavin-adcock-tickets%2F">Gavin Adcock</a>, Avery Anna (with special guest Sam Barber), Tyler Braden, <a title="Chase Matthew" href="https://countrymusicontour.com/tour-dates-chase-matthew/">Chase Matthew</a>, Redferrin, and Hudson Westbrook</strong> at their CRS Luncheon. These are the names to watch for big single launches, viral moments, and potential festival takeovers this summer.</p>



<figure class="wp-block-image size-large"><img src="https://countrymusicnewsblog.com/wp-content/uploads/CRS-WMG-1024x576.jpg" alt="" class="wp-image-41711"/></figure>



<h3 class="wp-block-heading"><strong>The “New Faces of Country” Are About to Be Everywhere</strong></h3>



<p class="wp-block-paragraph">CRS <strong>New Faces of Country Music® Show</strong> has a history of predicting <strong>the next big radio mainstays</strong>—past performers include <strong><a title="Morgan Wallen" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSMWallen/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fmorgan-wallen-tickets%2F">Morgan Wallen</a>, <a title="Lainey Wilson" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSLaineyW/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Flainey-wilson-tickets%2F">Lainey Wilson</a>, and <a title="Luke Combs" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSLukeCombs/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fluke-combs-tickets%2F">Luke Combs</a></strong>. This year’s class is packed with potential:</p>



<ul class="wp-block-list">
<li><strong>Drew Baldridge (Lyric Ridge/BMG/Stoney Creek)</strong></li>



<li><strong>Ashley Cooke (Big Loud/Back Blocks)</strong></li>



<li><strong>Dasha (Warner Records)</strong></li>



<li><strong>Zach Top (Leo33)</strong></li>



<li><strong><a title="Warren Zeiders" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSWZeiders/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fwarren-zeiders-tickets%2F">Warren Zeiders</a> (Warner Records)</strong></li>
</ul>



<p class="wp-block-paragraph">If you aren’t already paying attention to these names, you will be by year’s end.</p>



<figure class="wp-block-image size-large"><img src="https://countrymusicnewsblog.com/wp-content/uploads/CRS-New-Faces-1024x537.jpg" alt="" class="wp-image-41709"/></figure>



<h3 class="wp-block-heading"><strong>Amazon Music is Playing the Long Game</strong></h3>



<p class="wp-block-paragraph"><a title="Amazon" href="https://amzn.to/3wEOfbC">Amazon</a> is making a big play with its <strong>“Country Heat” showcase</strong>, featuring <strong><a title="Jordan Davis" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSJDavis/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fjordan+davis-tickets%2F">Jordan Davis</a>, Graham Barham, Lanie Gardner, Noeline Hofmann, and Vincent Mason</strong>. With its massive streaming power and in-house country music podcast, <strong><a title="Amazon" href="https://amzn.to/3wEOfbC">Amazon</a> Music is positioning these artists for major exposure in 2025</strong>—expect to see them popping up in curated playlists and exclusive live sessions.</p>



<figure class="wp-block-image size-large"><img src="https://countrymusicnewsblog.com/wp-content/uploads/CRS-Country-Heat-819x1024.jpg" alt="" class="wp-image-41708"/></figure>



<h3 class="wp-block-heading"><strong>Eric Church &; Jelly Roll: The Conversation We All Need</strong></h3>



<p class="wp-block-paragraph">CRS 2025 wraps up with <strong>“The Conversation: <a title="Eric Church" href="https://countrymusicontour.com/eric-church-tour-dates/">Eric Church</a> &; <a title="Jelly Roll" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSJelly/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fjelly-roll-tickets%2F">Jelly Roll</a>”</strong>, bringing together <strong>two of country’s most raw, authentic voices</strong> for an unscripted, no-holds-barred discussion. Given <a title="Jelly Roll" href="https://stubhub.prf.hn/click/camref:1100ljXyr/pubref:WPSJelly/ar:CMNBAutoLink/destination:https%3A%2F%2Fwww.stubhub.com%2Fjelly-roll-tickets%2F">Jelly Roll</a>’s rapid ascent and <a title="Eric Church" href="https://countrymusicontour.com/eric-church-tour-dates/">Eric Church</a>’s rebel status, this session could spark major takeaways about the industry, future collaborations, or even unexpected announcements.</p>



<figure class="wp-block-image size-full"><img src="https://countrymusicnewsblog.com/wp-content/uploads/CRS-Eric-Church-and-Jelly-Roll.jpg" alt="" class="wp-image-41710"/></figure>



<h3 class="wp-block-heading"><strong>Why This Matters</strong></h3>



<p class="wp-block-paragraph">CRS isn’t just another industry event—it’s where <strong>labels lay the groundwork for who will own country music over the next year</strong>. If an artist is getting featured at CRS 2025, it means the machine is already in motion: big label backing, major marketing dollars, and a plan to make sure their music is everywhere.</p>



<p class="wp-block-paragraph">Bookmark these names now—by this time next year, they might just be <strong>the new headliners of country music</strong>.</p>